YEAR, MAKE, MODEL COPY:
- 25 characters max, including spaces
OEM REGIONAL DEALER NAME COPY:
- 35 characters max, including spaces
CALL-TO-ACTION (CTA) COPY:
- 16 characters max, including spaces; two (2) CTAs min, four (4) CTAs max; first two (2) CTAs render in 320×50
DISCLAIMER COPY (Optional):
- No character limit
LOGO:
- Vertical: High resolution 210×120 PNG on transparent background; or high resolution 1920×1080 PNG on transparent background for internal resizing
- Horizontal: High resolution 270×105 PNG on transparent background; or high resolution 1920×1080 PNG on transparent background for internal resizing
CUSTOMIZATION OPTIONS:
- Copy Font (Default: Google Open+Sans)
- Background Color (Default Hex: #2B5195 Blue)
- Background Text Color (Default Hex: #FFFFFF White)
- Logo Image
- Call-To-Action (CTA) Color (Default Hex: #FFFFFF White)
- Call-To-Action (CTA) Font Color (Default Hex: #006BC2 Blue)
- Call-To-Action (CTA) Message
TAGS:
- One impression tag (Optional)
- One click tag for each CTA (Optional): Redirects to OEM site; logo shares CTA 1 click tag
- OEM site URL for each CTA (Required if click tags not provided); logo shares CTA 1 OEM site URL
- One click tracker for each CTA (Optional): Tracks OEM site URL; logo shares CTA 1 click tracker