Content of image must display and focus on an automotive vehicle of subjected style. Image must be lifestyle in nature. No studio shots on white backgrounds. No copy should be present on the image
- Large Size: 1300w x 300h, Format: JPG, Max k-weight: 125kb
- Medium Size: 1024w x 236h, Format: JPG, Max k-weight: 95kb
- Small Size: 768w x 177h, Format: JPG, Max k-weight: 95kb
- Extra Small Size: 480w x 111h, Format: JPG, Max k-weight: 50kb
Image Asset Details:
- Please provide a high-resolution image (at least 1300×300) with enough vehicle padding to allow noted safe zones at all breakpoints. Client can also provide breakpoints pre-cropped.
- Container Alignment width – 100%, Centered
- 203×108 jellybean right facing 3/4 angle with a max size and weight of 15K
Image Requirement
- Content of image must display and focus on an automotive vehicle.
- Image must be lifestyle in nature.
- NO studio shots on white backgrounds.
- NO copy should be present on the image.
Customization is not allowed for the “Search Now” text link. Also, Learn More is static to avoid wrapping issues.
OEM Logo
Max size: 130px x 40px Format: Transparent PNG Max. k-weight: 10kb
Headline (Make/Model) 150 characters max. Any headline over 100 characters (including spaces) may need to be shortened so that the headline will fit on one line. Please send your headlines to your Autotrader Campaign Manager for testing.
Subhead (optional) 150 characters max
Click Tracker for CTA 1 (Search for this model)- Internal LinkLink to search results (SRP)Copy is non-customizable. ATC will provide landing page URL.
Click Tracker for CTA 2 (Learn More)- External LinkLink to OEM’s mobel landing pageCopy is non-customizable
Note: Sponsorship label includes one external link
