LOGO
- 71 x 38
- 5KB max file size
- PNG, JPG, GIF (non-animated, white or transparent background)
VEHICLE YEAR/MAKE/MODEL #1
35 characters max (including spaces)
VEHICLE IMAGE #1
- 164 x 97
- 20KB max file size
- Left-facing 3/4 turn
- PNG, JPG, GIF (non-animated, white or transparent background)
VEHICLE MSRP #1
Advertiser to provide MSRP disclaimer copy
OEM CALL TO ACTION #1
- Line 1: 17 characters max (including spaces). “Learn more” will be used if nothing is provided.
- Line 2: 20 characters max (including spaces and “on” copy)
- Advertiser must provide a URL which will click off to advertiser’s site.
VEHICLE YEAR/MAKE/MODEL #2
35 characters max (including spaces)
VEHICLE IMAGE #2
- 164 x 97
- 20KB max file size
- Left-facing 3/4 turn
- PNG, JPG, GIF (non-animated, white or transparent background)
VEHICLE MSRP #2
Advertiser to provide MSRP disclaimer copy
OEM CALL TO ACTION #2
- Line 1: 17 characters max (including spaces). “Learn more” will be used if nothing is provided.
- Line 2: 20 characters max (including spaces and “on” copy)
- Advertiser must provide a URL which will click off to advertiser’s site.
VEHICLE YEAR/MAKE/MODEL #3
35 characters max (including spaces)
VEHICLE IMAGE #3
- 164 x 97
- 20KB max file size
- Left-facing 3/4 turn
- PNG, JPG, GIF (non-animated, white or transparent background)
VEHICLE MSRP #3
Advertiser to provide MSRP disclaimer copy
OEM CALL TO ACTION #3
- Line 1: 17 characters max (including spaces). “Learn more” will be used if nothing is provided.
- Line 2: 20 characters max (including spaces and “on” copy)
- Advertiser must provide a URL which will click off to advertiser’s site.
KBB CALL TO ACTION #1, #2, #3
Agency to select between the following two options:
1. “Search Inventory on KBB.com”
This will take users to the KBB Search Results Page for the selected sponsored model. Example
2. “Research Vehicle on KBB.com”
This will take users to the new KBB Model Research Page for the selected sponsored model. Example
KBB Click-through URLs will be provided to the agency to be used in click tags.