Take a ride through today’s car buyer journey
Cox Automotive is uniquely positioned to have a direct view into the car shopping and ownership cycle. The size of our brand ecosystem means we have access to data generated by customer interactions at every step of the process. We have first-party, proprietary insights all along the path to purchase and through ownership. This incredible amount of data enables us to draw insights into car shopper behavior at a scale never seen before in the industry.
Join us as we follow one shopper’s journey to show you how the online car shopping experience is evolving – and how Cox Automotive goes along for the entire ride. Everyone has data. It’s what you do with it that matters.