KBB APEX Editorial Native
March 28, 2017
Editorial Native (adaptive-responsive).
Capture on-the-go, in-market car shoppers by immersing them in your brand and message with this attention-getting ad unit.
The Homepage Editorial Sponsorship on Smartphone allows this rapidly growing audience to experience brand and model messaging from a commanding position on the KBB homepage.
Upon expansion, short editorial content gives the user an “at-a-glance” snapshot of the model with an opportunity to learn more about the vehicle by linking to OEM’s desired destination page.