
A 360-degree view of the automotive OEM digital marketing landscape, brought to you by CAMP 360.
A 360-degree view of the OEM digital marketing landscape.

Jun 30, 2022
Angela Drake, Cox Automotive Senior Research Manager
Many have heard the phrase “content is king” – a saying coined by Bill Gates nearly 30 years ago. At that time, it was the rise of the Internet that […]
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Nov 16, 2021
Vanessa Ton, Cox Automotive Sr. Industry Intelligence Manager
2021 Path to EV Adoption Study In addition to the microchip shortage and other industry challenges, there is major buzz around the future of electric vehicles and accelerated adoption rates. Auto manufacturers are launching more EVs, opening more factories, […]
Oct 27, 2021
Kevin LeSage, Cox Automotive Marketing Director
Cox Automotive conducted research1 in August to understand how the chip shortage is impacting car buyer behavior; we compared our findings to research completed in April, as chip shortage impacts were first realized. As you’re thinking about how 2022 strategy and planning, […]
Aug 31, 2021
Kenita Johnson, Cox Automotive Director of Analytics
The past six months have continued to show us that there will always be another surprising market change or challenge. As I think back on the first six months since our launch, CAMP 360 continues to help solve complex business problems to help clients reach the right customer more efficiently than ever.
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