Campaigns that focus on audience driven inventory on site. Fixed rate with non-guaranteed inventory.

Audience Preferred Deals:

Audience PDs available:

Segments:

Search Path (60/30 day):

Loyalists:

Defectors:

Programmatic Benefits include

Campaigns that are not guaranteed and provide buyers access to COX Automotive inventory

Standard Private Auction:

This strong native-looking ad performer is a cross-device opportunity – desktop, tablet, mobile – with sub-segment and model targeting that bundles New Car and Owners.

Ad Serving: